New York Times to launch ‘truth’ marketing campaign during Oscars

The New York Times will broadcast ts first TV commercial in seven years to highlight independent journalism as Donald Trump attacks media’s “fake news”.

The New York Times brand campaign is the first in 10 years and is part of a wider strategy that aims to position the newspaper as a reliable outlet in the face of the “fake news” epidemic , Reuters reported.

Mr Trump’s relationship with the media since his inauguration in January has been an ongoing battleground, accusing mainstream media outlets of “fake news” and labelling media “the enemy of the American People!”

He singled out The New York Times, NBC, ABC and CBS.

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